Oil and gas giant BP is branded “senile” by environmental group Greenpeace in a new high profile advertising campaign launched this week. BP, celebrating its 100th anniversary, is being criticised for being involved in controversial tar sands projects in Canada.
posted by It's all about trust at
05:19
With trust, reputation and value at the top of the agenda, this site looks at how organisations are currently communicating their corporate and social responsibility. Welcome. I'm John Furnival and I've been involved in the design and production of CR communications for over twelve years. Why not find out a bit more and get in touch.
The illustrations show a mechanical solar system designed by Antide Janvier (1751-1835). The model demonstrates the interdependency, the ‘sphere of influence’, of one celestial body on another. Any organisation, like the solar system, has its own ‘sphere of influence’ - through its employees, in its markets, with the community and in the environment – this is collectively called corporate responsibility.
Subscribe to
Posts [Atom]
0 Comments:
Post a Comment
<< Home